New Orleans —
Today, to coincide with "Family Day" at the 20th annual Essence
Festival, ESSENCE and Too Small to Fail announced a new partnership to
deliver information and mobilize ESSENCE’s audience to improve the lives
of young African-American children, from birth to age five. For the
first year of the campaign, ESSENCE and Too Small to Fail will focus on a
serious challenge in early learning—specifically, narrowing the “word
gap.” Through the campaign, the partners will encourage parents and
caregivers to take simple actions during their children’s first five
years of life -- like talking, reading and singing -- to foster language
and early brain development.
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